Wiggly Wigglers wins the 2007 Rural Enterprise Award for business development

The Rural Enterprise Award seeks to, “champion entrepreneurs working in the rural areas who have succeeded in steering their businesses into entirely new areas of activity and, at the same time, made significant contributions to the community and the economy in which they operate.”

This year’s award was such a closely fought contest that the judges could not separate the two leading companies, Wiggly Wigglers and Deepdale Farm, and opted to split the award into two categories, business development and rural regeneration.

The award ceremony, hosted by James Paice (Shadow Secretary of State for Agriculture and Rural Affairs), took place on Friday 16 November at The House of Commons where Wiggly Wigglers were presented with a handsome plaque in recognition of innovation, flair and business development skills.

Heather, Chairman of Wiggly Wigglers, said, “One of our key strengths is creating markets, not just finding gaps in existing ones. To do this we use various methods to get our message to all our customers and interact with them, using tools such as our weekly podcast, electronic news and a user friendly web site”. She also expressed thanks to Farm Business and Savills for sponsoring the award and for putting on such a great tea party.

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